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It's getting gnarly for surf gear makers - Los Angeles Times
It's getting gnarly for surf gear makers - Los Angeles Times
"We're not used to moving backward," said Aaron Pai, owner of Huntington Surf & Sport, a chain of four surf shops in Huntington Beach. "To be truthfully honest, there's one word on my mind right now: uncertainty." Bob McKnight, chief executive of Quiksilver in Huntington Beach, said the industry ...
Dangerous quest to surf a hole in the sea - Los Angeles Times
latimes.com — Reporting from The Pacific Northwest -- The hunt is on. Garrett McNamara hurtles 60 mph down an... icy river in the Great Northwest, throttling a 255-horsepower Sea Doo jet ski loaded with surfboards. His 11-year-old son Titus clings to his back, and a ... (more) Dangerous quest to surf a hole in the sea - Los Angeles ...
1 Comment
  • bigdood bigdood
    +1
    The small shop is going to be a thing of the past if the economy keeps going the way it's been going
    Posted 3/4/2009 respond (flag)
Blog Reactions

Where Have All The Surf Shoppers Gone?
Boardistan — ... The LA Times looks for answers to the question: what happened to the surf fashion industry? Writer Andrea Chang catalogs all the year end reports we’ve linked to lately and talked to Quiksilver’s Bob McKnight, Huntington Surf & Sport’s Aaron Pai, ASR’s Andy Tompkins, Tanya Turner at Jacks in Dana Point, Sport Chalet’s CEO Craig Levra, and longtime surfer Mike ...

(02/26) Business: It's Getting Gnarly for Surf Gear Makers
Surfline Surf Wire — ... PRESS RELEASE For the surfing industry, the recession has become a matter of sink or swim. Across Southern California, small surf shops as well as action sports giants such as Quiksilver Inc. are trying to stay afloat as the economic crisis that started on Wall Street makes its way to the beach. With surfers cutting back on new surfboards, wetsuits and board shorts just months before summer, executives and workers at surf goods stores said they were holding their breath. Link to http://www.latimes.com/business/la-fi-surfecon26-2009feb26,0,2292570.story for more. ...

Surfing Consumers Taking the Power Back
5ones — ... It was a combination of things that set me off on this tangent. One being an article in the L.A. Times that basically told us what we already know, the economy is hitting the surf industry right in the family jewels. In the days before this article came out, I had spent quite a bit of time in surf shops all over Hawai’i gearing up for the next voyage to Central America. Given the fact that I was aiming to spend less than I typically would, I was hunting for better deals so I could get the most bang for my buck. With the astronomical prices that boardshorts have been ...

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