yobeat.com - 11/4/2009
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It’s easy to make fun of Grenade. Between Danny Kass’s antics , and the company’s complete makeover , one has to wonder what exactly is going on over there? Then, when you add in the fact that almost everyone in snowboarding has worked for, hung out at, or done business with Grenade, ...
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Grenade CEO Gets A YoBeat Down
Boardistan —
... Brooke Geery gets right to the questions all of us have about what’s going on at the Kass brother’s glove company in YoBeat’s Hump Day Interview with Grenade CEO Joseph Condorelli . After all, Joseph is an outsider. A loud-mouthed New Yorker who came from a business background, having never set foot on a snowboard, to run a snowboard company that at the time, was on the brink of disaster. And even though he supposedly didn’t know what a “beanie” was, he’s worked day and night for two solid years to keep the company afloat and thriving. Yeah, it’s not the same Grenade we ...
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Their Take: Automaton Snowboards
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Does Any One Still Work at Grenade?
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